7 Curtain Wall Trends to Watch in 2024

As we enter 2024 and concerns about recession diminish, the industry is facing both challenges and opportunities.

Despite potential slowdowns due to stricter energy codes, extreme weather, and persistent labor shortages, innovation continues to drive sustainable construction forward.

Keep reading to discover the key trends shaping the industry landscape this year.

1. NAVIGATING A VOLATILE WORLD

Economic forecasts for 2024 diverge, presenting a mixed outlook.

In the U.S., many experts are optimistic about the construction sector's resilience, especially if inflation is kept in check and the anticipated mid-2024 Federal Reserve interest rate cut materializes.

However, the escalation of geopolitical tensions like the Ukraine war, Israel-Hamas conflict, and U.S.-China tensions could disrupt supply chains and impact large construction project timelines at any time.

Once again, the adaptability of glaziers and their contractors will be put to the test.

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2. AI BOOSTS BUILDING DECARBONIZATION

AI is changing how buildings go green, making it quicker and more profitable.

Historically, owners with real estate portfolios developed decarbonization plans by conducting physical building-by-building energy audits and engineering studies. The process was slow, costly, and not really scalable.

Now, with the advent of machine learning and AI, these companies can analyze vast quantities of data and identify the most profitable decarbonization opportunities in their portfolios in a matter of weeks.

This new approach could accelerate decarbonization planning exponentially.

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3. ADAPTING TO CLIMATE CHANGE

Climate change is reshaping market demand, pushing for buildings that are not only more durable and energy-efficient but also more resilient to extreme weather like hurricanes, storms, and wildfires.

Glaziers can seize this trend as an opportunity to provide solutions that enhance the structural integrity of buildings and minimize the risk of injury to occupants. Impact-resistant glass, for example, withstands high-velocity impacts, making it suitable for regions prone to hurricanes and severe storms. Similarly, laminated glass offers superior strength and durability and can prevent water ingress during heavy rainfall, reducing the risk of water damage and mold.

Adapting to climate change also involves embracing eco-friendly materials and designs to enhance thermal performance and minimize energy consumption. In the past, cost considerations have often prevailed. But that shouldn’t deter glaziers from educating their clients about the urgency to accelerate the transition towards more environmentally friendly building practices.

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4. MORE STRINGENT ENERGY CODES DRIVE INNOVATION

It’s no secret that energy codes are progressively tightening, in line with growing demand for sustainability.

Compliance with these constantly evolving energy codes requires significant adjustments in product selection, installation techniques, and project planning, which can involve potentially higher costs, at least initially.

Yet, glaziers who offer innovative solutions that meet or surpass the demands of stringent energy codes stand to become industry leaders in this growing market segment.

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5. ACOUSTIC COMFORT AND ENERGY EFFICIENCY: A BALANCING ACT

Glaziers need to prioritize acoustic performance as well. With urbanization and population growth, there is an increasing demand for buildings that minimize the noise experienced by occupants, particularly in urban or sensitive locations near residential areas, schools, hospitals, or parks.

Since acoustic design and energy efficiency often overlap during building design, architects and engineers should consider both when selecting materials and designing the building envelope.

Offering glazing solutions that address both energy efficiency and acoustic comfort allows glaziers to meet evolving client needs and contribute to the construction of sustainable and comfortable buildings.

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6. TACKLING LABOR SHORTAGES

As mentioned in our 2023 industry forecast, the economic slowdown has alleviated some of the pressures associated with labor shortages.

But finding skilled workers remains difficult. While automation and robotics promise productivity gains, they also widen the skills gap by requiring workers with specialized skills.

The benefits of embracing diversity, equity, and inclusion (DEI) initiatives, on the other hand, extend beyond immediate labor challenges. Creating an inclusive workplace culture, where everyone feels valued, respected, and supported is essential for attracting and retaining talent. Besides, diversity of thought and perspective is known to drive innovation and better problem-solving.

Glass and glazing companies that prioritize DEI initiatives alongside upskilling and reskilling programs can position themselves for long-term success.

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7. REDUCING LEAD TIMES WITH PRODUCT MODULARIZATION

Manufacturers experiencing labor shortages and supply chain disruptions often experience delays and increased costs.

Modularization offers a solution. By prefabricating modular components like curtain wall panels, window units, gaskets, and railing systems off-site, this method provides flexibility and efficiency. These components can be customized to fit specific dimensions and design preferences, facilitating quicker on-site assembly and installation.

This alternative has proven to be more cost-effective than traditional construction methods and is expected to gain significant traction in 2024 and beyond.

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CONCLUSION

Even if the glass and glazing industry manages to avoid recession, 2024 will be marked by uncertainty.

Glaziers poised to thrive are those who adapt swiftly and invest strategically in key areas such as building decarbonization, acoustic comfort, and modularization. That way, they’ll be in a better position to seize opportunities when the economy rebounds.

ABOUT VICONE
At Vicone, what we do best is design, produce and optimize rubber parts. We have been supporting our customers since 2004, from concept to volume production.

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